3 Production Tips For Corporate Training Videos
Posted on: 15 December 2022
It does not matter the industry, your staff must be trained. One effective yet creative way to ensure this goal is completed is to develop a training video. When produced with professional assistance, these corporate videos can serve as successful training models for years to provide all your new employees with the tools they need to succeed. Learn more about some of the production tips to help you with your videos.
1. Maintain a Common Format
Decide on a format for your video and maintain it throughout. The goal of training videos is to educate. Keeping the same structure helps the viewer develop a pattern, which can be helpful in a learning environment.
Consider a training video for a company's office software program, for example. It might be confusing to have some segments where the presenter tells the viewer the steps necessary to perform a function but then have some segments where a screen capture is shown modeling the steps to perform other functions. This back-and-forth can be confusing. The production team can help you with this goal.
2. Incorporate Overlays
The quickest way to lose an audience's attention is to ask them to read screen after screen. So, to keep the trainees engaged, you need some activity on the screen. However, at the same time, you do want to include some text. Text overlays should be implemented in these videos whenever you want to reiterate an important point or a difficult concept.
Text overlays are effective because they naturally grab the attention of the viewer. Even if you have some trainees that are not fully alert, when they see text come up, they will know that the information presented is something they need to remember.
3. Maximize Edit Time
Never develop a training video when you have limited time. It is essential to highlight just how important these videos are. Not only are they training tools, but their effectiveness will directly correlate with the productivity of your staff. Also, in the event of an employee performance dispute, their content can be legally reviewed to assess if the employee was operating based on the training they received.
The best way to protect your company is to create a video that is closest to perfection as possible, which may take several edits. For the best results, leave the editing up to the production team.
Keep all these tips in mind and remember the benefit a local corporate video production company can afford you. Be sure to partner with a production company for the best possible outcome.
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